Innovad Appoints Agribution

INNOVAD (Antwerp, Belgium) and AGRIBUTION CANADA LTD. (Steinbach, Manitoba) have announced that Agribution will market and distribute the Innovad product line in Western Canada.

“We are excited to add a strong product line like Innovad to our growing product portfolio as we develop our business” said Norm Paisley, President of Agribution. “Innovad is a highly regarded leader in the development, manufacture and distribution of specialty feed additives throughout the world”

“Innovad looks forward to working closely with Agribution as we further develop our product offering in Western Canada” said Ben Letor, Managing Director of Innovad. “Agribution’s philosophy of connecting value with performance as a trusted partner in the marketplace aligns well with our core values of working with people and creating trust.”

Innovad develops, manufactures and markets innovative additives for the global animal feed, aquaculture and pet food nutrition sectors. Innovad manages all their manufacturing from a single location in Belgium and supplies their products in over 45 countries. Innovad has built a business that embraces openness, shares ideas and opens up innovation in a sustainable and profitable manner.

Agribution Canada Ltd is a new company located in Steinbach, Manitoba that specializes in the sourcing, marketing and distribution of products for livestock production. Agribution serves the livestock industry thru a business to business sales channel.